Digital Sales Specialist

Agency:
Beasley Media Group
Area:
Sales
Posted:
02.11.20

Beasley Philadelphia has long been a leader in digital marketing, and we are hiring a Digital Sales Specialist to work with our talented team of salespeople and clients.

The Digital Sales Specialist (DSS) will possess a deep knowledge of digital, from tools that work best to achieve specific goals, to the elements needed for a successful campaign. The ideal candidate will be comfortable speaking individually with sellers, or presenting to a room filled with clients. The DSS will be well-versed in display advertising, email marketing, social and content marketing, and will be analytical, organized, solution-minded, and customer-centric.

The DSS will work cooperatively with salespeople to strategize and execute flawless digital campaigns, sharing the following responsibilities:

  • Prospect clients for digital marketing campaigns
  • Perform customer needs analysis (CNA) in the field to uncover client’s goals and strategic objectives
  • Create custom strategies and tactics to achieve client’s goals and format into custom client facing proposals
  • Present proposal to client
  • Close sales and execute digital solutions for clients
  • Recommend specific digital services to support the client’s strategic goals
  • Communicate specific product benefits and processes to clients, to ensure quality and timely execution of purchased products
  • Work with clients and digital team to deliver a superior return on investment for the digital campaign
  • Once campaign is underway, work with clients and digital team to interpret results and optimize the campaign against key performance indicators
  • Evaluate client’s Google Analytics to help analyze campaign effectiveness
  • Serve as project manager between client and team for ad creation
  • At the end of the campaign, create custom performance reports that effectively analyze how the customer goals were met or exceeded with the goal of increasing retention and upsell

Qualifications:

  • Experience creating and selling strategic digital proposals
  • Strong presentation skills
  • Critical thinking and ability to manage complex details in client campaigns
  • Ability to multi-task and work with multiple sellers and clients  at the same time
  • Excellent communication and planning skills
  • Google Analytics certification preferred

Last Date for Consideration: Until filled Interested applicants should indicate where they found this posting when submitting a cover letter and resume to: digitalphilly@bbgi.com
NO phone calls please.

 

Beasley Media Group, LLC is an Equal Opportunity Employer