Digital Marketing Coordinator

Digital Marketing

 Plymouth Meeting, PA

 This position represents an excellent opportunity for a quick learner who’s looking to get involved in digital marketing. We’re looking for an individual to support our media team with digital ad campaign management and reporting – including paid search, display, remarketing, email and social campaigns – and website tracking/reporting, across all agency accounts. The ideal candidate is a self-starter with an analytical brain who knows when to ask questions, and is eager to get involved in all aspects of digital marketing.

The Digital Marketing Coordinator will be responsible for the following, under the direction and guidance of the Digital Media Analyst:

  • Managing paid search, remarketing and display campaigns – optimizing budgets across campaigns and within ad groups/placements
  • Executing email marketing campaigns & managing prospect/customer databases
  • Optimizing budgets on social media advertising campaigns
  • Contributing tactically to strategic SEO plans
  • Monitoring status of client websites
  • Contributing to website and campaign reports with statistics and insights gained from day-to-day campaign management

The ideal candidate will hold a BA/BS degree or equivalent in a related field, a demonstrated proficiency in Excel, and 1-2 years of experience in a marketing role, preferably doing one or more of the following:

  • Managing paid search (PPC) campaigns in Google Adwords
  • Tracking website results using Google Analytics
  • Executing email campaigns through a marketing automation tool
  • Trafficking digital media tactics

Send a résumé and cover letter with the Position Title in your subject line to: