Assistant Advertising Account Executive

Agency:
Lincoln Financial Group
Area:
Account Management
Posted:
02.26.20

Assistant Advertising Account Executive

About The Company

Lincoln Financial Group, a Fortune 250 company with over 10,000 employees, provides advice and solutions that help empower Americans to take charge of their financial lives with confidence. Our core business areas — Life Insurance, Annuities, Retirement Plan Services and Group Protection — focus on supporting, preserving and enhancing over 17 million customer’s lifestyles and retirement outcomes.

Headquartered in Radnor, Pennsylvania, Lincoln Financial Group is the marketing name for Lincoln National Corporation (NYSE: LNC) and its affiliates. The company had $238 billion in assets under management as of December 31, 2018.

Ranked one of the Best Large Employers in America by Forbes magazine, Lincoln Financial Group makes a serious investment in our employees’ futures through a broad range of wealth accumulation and protection plans, health and wellness programs, and career development resources designed to help each individual reach their personal and professional goals.

 The Role

Corporate Advertising is looking for an experienced Advertising Specialist who will work closely with our Advertising Director and B2B Advertising Consultant, assisting them in day to day management of Lincoln Financial Group’s B2B and Corporate advertising programs.

 Responsibilities

  • Learning and understanding the advertising process, including media planning/buying; strategy; and creative production.
  • Assist in developing and implementing marketing plans for multiple business lines with the goal of generating awareness, engagement and leads.
  • Work with our creative agency to develop creative assets, participating in media planning with media agency, compliance for legal approvals and digital analyst to optimize campaigns.
  • Manage schedules, status documents and ensuring projects stay on schedule is required.
  • Support the Advertising Director with the corporate consumer marketing needs with traditional marketing efforts, as well as assist with internal communications, competitive reviews, monthly dashboards and more.

Education

  • 4 Year/Bachelor’s degree or equivalent work experience (4 years of experience in lieu of Bachelors)

Experience

  • 1-3 years of experience with an advertising agency or corporate marketing/communications department in account management or project management functions, or relevant internship in advertising.
  • Experience with digital advertising (banners, rich media, native, etc)
  • Organized, detail oriented and can juggle multiple tasks.
  • Passionate for advertising and creative.

To Apply:

https://jobs.lincolnfinancial.com/job/Radnor-Assistant-Advertising-Account-Executive-PA-19080/630643600/?utm_campaign=AB_AdPhilly