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Account Supervisor – Red Thread PR

Agency: Brownstein Group
Specialty: Public Relations
Posted: 07.10.24

Account Supervisor – Red Thread PR

Description
In a world of distrust and click bait, Red Thread PR delivers sustained relevance and authenticity to build credibility, influence perceptions and behaviors, and develop meaningful connections. An independent specialty PR agency, our roots date back to the height of the Creative Revolution in 1964 when Berny Brownstein founded Brownstein Group with a vision to bring a fresh perspective to the Philadelphia advertising scene. The legacy continues to evolve, expand, and anticipate clients’ ever-changing needs through Brownstein Group’s network of nimble agencies, including PR specialty shop Red Thread PR.

Red Thread PR is seeking a PR Account Supervisor to join our team. We are looking for an independent, self-starter who excels in PR strategy, execution and client management. They must have at least 7 years’ experience in b2b PR with:

a passion for making complex topics simple
proven account and project management skills
confident speaking presence
knack for writing for a variety of sophisticated b2b audiences
an impactful portfolio of national earned media headlines
experience managing junior staff and leading accounts
experience developing internal and external communications
experience planning and executing paid/owned/earned/shared programs
Bonus points: experience in large scale brand partnerships/sponsorships
Bonus points: industry experience in real estate, banking, utilities, insurance and health tech
This role will serve as a primary account leader for 1-2 accounts a secondary leader on up to 3 others. The Account Supervisor must have be adept at strategic communications, proactively identifying opportunities and solving challenges (and enjoying it!), and mentoring junior staff and above all, must be a dynamic communicator able to understand and convey nuanced subjects with confidence.

Role Responsibilities:

Client Stewardship
Manage and lead day-to-day responsibilities of 4-5 accounts
Provide thoughtful, forward-thinking communications counsel to the client and account team
Actively communicate with clients daily; proactively address opportunities and challenges
Participate and lead client calls with team as well as independently and directly with client team
Provide strategic input, analysis and feedback on client calls in addition to providing updates
Supervise junior staff’s quality of work
Support internal account team to ensure understanding and expectations of client needs

Planning:
Develop strategic plans that reflect the client’s goals and objectives and demonstrate modern tactics reflective of the brand
Develop strategic messaging for internal and external stakeholders

Execution:
Regularly audit clients’ existing internal and external communications platforms and content; provide strategic recommendations to optimize content and channels
Partner with the client via regular calls and email communications to manage fast-moving projects and timelines
Develop key strategic communications to serve as the foundation for ongoing execution including comprehensive message maps
Create program strategies and activation plans, inclusive of objectives, messaging, messengers/SMEs, editorial calendar, tactical roadmap and timeline
Partner with the client to measure impact of internal communications programs
Deliver executional excellence across all PR tactics, including but not limited to: regional and national media relations, press event planning and management, community relations, content development, internal comms, message development, speaking engagements, public affairs
Manage budget and timelines
Mentor junior staff; ensure that timelines and expectations are met and delivered
Manage reporting and merchandising of client work, communicate results to clients regularly
Keep abreast of PR industry trends, best practices, new media and evolving technologies and tactics, and educating the account team
Stay current and gain proficiency on new software platforms that impact the practice of PR
Stay current and add to personal understanding of issues, processes, terms, products, and regulations specific to client’s industry. Master complex issues that impact client business and industry

Qualifications:
7+ years of experience in public relations role – agency experience required!
An undergraduate degree in communications, public relations, journalism or similar major
Demonstrated corporate communications expertise
Demonstrated expertise across:
Media relations
Writing
Sponsorships and Partnerships
Internal and external communication
Experience planning and executing PESO communications plans
Experience working on an integrated agency team is a plus
Experience collaborating closely with client team is a plus
Proficiency in Microsoft Office suite and media monitoring tools such as MuckRack, Sprout, Brandwatch, Meltwater
Special Sauce We’re Looking For:

This role will serve as a primary account leader for 1-2 accounts a secondary leader on up to 3 others. The Account Supervisor must have be adept at strategic communications, proactively identifying opportunities and solving challenges (and enjoying it!), and mentoring junior staff and above all, must be a dynamic communicator able to understand and convey nuanced subjects with confidence.

Insatiable curiosity about what drives consumer behavior
Great interpersonal skills – relationship building
Skillful writer who can write 200 words or 2,000 words on tough topics
Fluent in maximizing on paid/owned/earned opportunities
Obsessed with culture – current trends, and where culture is heading
The ability to peel back the layers and go deep – critical thinking at its finest
Creative writing and effective presentation skills with the ability to connect with the audience
Influential communication skills across the board
Excellent organizational and project management skills
Team player and nurturer of healthy workplace culture
A self-starter who has an entrepreneurial spirit, endless career ambition, and is resourceful
All around positive attitude and person who thrives in fast action environment
A range of previous work and experiences that demonstrate bold, brave, and brilliant thinking and execution
Someone who loves media and public relations (REALLY loves it!)
Benefits:

To complement a salary that will make you smile, Brownstein offers the following competitive benefits:

An opportunity to collaborate and create with some of the smartest, coolest, and most interesting people in the industry
Frequent professional development opportunities
A competitive salary
Health benefits
Wellness programs
401K plus matching program
Unlimited vacation
Brownstein is committed to cultivating a culture of inclusion and authenticity.

The sum of our collective individual life experiences, uniqueness, knowledge, creativity, self-expression, and talent that our employees bring to their work represents not only a major part of our culture, but our work and Brownstein’s success as well.

Brownstein is an equal opportunity employer. When bringing people into our team, we welcome the unique perspectives they bring related to their experience, culture, education, ethnicity, race, sex, gender identity and expression, nation of origin, age, languages spoken, veteran’s status, color, religion, disability, sexual orientation, and beliefs. We believe in the strength of our people and the power in diversity.

We’re always working on being more inclusive and there will always be more work to do, so please come and join us.

Contact Email

[email protected]

Contact Phone

[email protected]