Comcast Spotlight Rebrands as Effectv

  Comcast Spotlight, the advertising sales division of Comcast Cable, has rebranded as Effectv (e-FEC-tiv), emphasizing its commitment to delivering measurable results for its clients. This name change follows a notable evolution of the company over the past year, including the rollout of new data-driven TV advertising strategies, targeting and attribution products, cross-screen capabilities and a self-service … Continued

Kristina Hammerschmidt named KYW Newsradio news director

Entercom announced that Kristina Hammerschmidt has been appointed News Director of KYW Newsradio (KYW-AM). In this new role, she will oversee the 24-hour multiplatform newsroom at Philadelphia’s iconic all-news station.   “Kristina is a talented and dynamic leader with expertise that will take the KYW Newsradio team to the next level,” said David Yadgaroff, Senior … Continued

WHYY offers new podcast

The Why Takes a Deeper Look at the News Affecting Our Lives WHYY is proud to introduce The Why, our latest deep-diving broadcast and podcast brought to you Monday through Thursday on WHYY-FM. Each day, hosts Annette John-Hall and Shai Ben-Yaacov talk to reporters and newsmakers to take you on a journey with stories from your neighborhood and the region … Continued


NBC SPORTS PHILADELPHIA LAUNCHES NEW SHOW – SIXERS OUTSIDERS – MADE FOR FANS – BY FANS  Hosts Tyrone Johnson and Krystle Rich Debuted as the “Sixers Outsiders”    NBC Sports Philadelphia, the home of the Authentic Fan – is launching “Sixers Outsiders” – a new, interactive program for Sixers fans, by Sixers fans. Hosts Tyrone Johnson and Krystle Rich – both … Continued


NBC10 Philadelphia/Telemundo 62 and WQED Multimedia led the chapter with 11 awards each   The Mid-Atlantic Chapter of the National Academy of Television Arts & Sciences (NATAS) tonight presented the 2018 Mid-Atlantic Emmy® Awards during a ceremony held at the Philadelphia Marriott Downtown.  A total of 83 Mid-Atlantic Emmy® Awards were awarded in 79 categories as the sold-out … Continued

Beasley acquires WXTU-FM

Beasley Broadcast Group, Inc. (Nasdaq: BBGI) (“Beasley” or “the Company”), a large- and mid-size market radio broadcaster, announced  that it entered into a definitive agreement to acquire WXTU-FM in Philadelphia, PA from Entercom Communications Corp. (NYSE: ETM) (“Entercom”)for $38.0 million in cash. Excluding one-time transaction costs, the acquisition of WXTU-FM is expected to be immediately accretive to … Continued

WBEB-FM gets three PAB Awards for Excellence in Broadcasting

101.1 More FM, WBEB-FM Philadelphia was awarded three PAB Awards for Excellence in Broadcasting by the Pennsylvania Association of Broadcasters in Hershey, PA.  The PAB honors outstanding achievements in radio and television across the station of Pennsylvania.   The following is a list of WBEB-FM’s 2018 PAB awards:   Outstanding Radio Public Service Announcement/Campaign:  101.1 … Continued

Michael Barkann expands role–host for all network pre and postgame shows

Amy Fadool and Marc Farzetta Named New Hosts of Philly Sports Talk   NBC Sports Philadelphia announced today that Michael Barkann, the venerable day-one voice of the network, has been elevated to primary host of all pre and postgame shows. As the network seeks to further cultivate its relationship with Authentic Fans, Barkann will focus … Continued

Beasley Media Group’s Mike Missanelli Show Simulcast on NBC Sports

ONE WEEK TO LAUNCH: BEASLEY MEDIA GROUP’S MIKE MISSANELLI SHOW SIMULCAST DEBUTS ON NBC SPORTS PHILADELPHIA APRIL 16   Show Will Be Available on All Platforms – NBC Sports Philadelphia,, and on the NBC Sports App   NBC Sports Philadelphia and Beasley Media Group will launch the highly anticipated simulcast of “The Mike Missanelli … Continued

Telemundo62 Adds New Weekday Newscasts

Telemundo62 Adds New Weekday Newscasts, ‘Primera Edición’ At 6 AM, And ‘Telemundo62 Al Mediodía’ At 12 PM, Starting Monday, April 2 Syrmarie Villalobos and Alondra Anaya join Telemundo62 team to bring more than 17 hours of local news, weather and traffic information to Spanish-language viewers every week  Telemundo62 Philadelphia / WWSI announced the addition of weekday … Continued