Outlook 2019: How the power of Purpose-Driven Marketing can supercharge 2019

By Denise Zimmerman   The buzz around purpose-driven marketing could easily be written off as the latest marketing mumbo jumbo but it’s not. In fact, mission or purpose-driven marketing is arguably essential to succeeding in the current consumer, media and marketing environment. Defining your purpose will surface the benefits and relevance of what you offer … Continued

Beasley Media Adds Comic Book Gurus to the bPod Studios Platform

 Beasley Media Group added the Comic Book Gurus podcast to the bPod Studios platform. Produced by WMMR-FM Morning Personality Steve Morrison and WMMR-FM Assistant Program Director/BEN-FM Program Director Chuck Damico, the Comic Book Gurus podcast is hosted by Craig Liggeons and Rob Templeton, along with many of their super geek friends. The duo’s weekly roundtable touches on everything ranging from … Continued

Fran Murphy, formerly of the radio industry, dies

  Francis X. Murphy, Jr., 75, of Ambler, PA, passed away on November 14, 2017. He was the beloved husband of Carolyn (Tamagno) Murphy for over 52 years. Fran was born in Philadelphia, PA on June 9, 1942 to the late Francis X., Sr. and Elizabeth (Lake) Murphy. He served his country in the U.S. … Continued

Carl Teitelman, ad and marketing veteran, died

Carl David Teitelman, a creative force in advertising and brand marketing, died Sunday, October 22, 2017.   With a combination of curiosity, business skills and a love for brand storytelling, Carl was a recognized leader in the advertising industry for over three decades. He started as an account planner working within the Omnicom and Interpublic … Continued

Philly Ad Club collects gifts at its Holiday Party

      Philly Ad Club board members pose with some of the gifts that Holiday Party attendees brought for Operation Santa Claus. The unwrapped presents are for a children aged 2-13.

Visit Philadelphia Launches Entrepreneur-In-Residence Program

Rakia Reynolds, founder and CEO of Skai Blue Media and inaugural entrepreneur in residence at VISIT PHILADELPHIA® In its 20th year, VISIT PHILADELPHIA® continues its history of forward-thinking destination marketing programs with its new Entrepreneur in Residence (EIR), a first-of-its-kind initiative for a destination marketing organization. Rakia Reynolds and her multimedia public relations and communications agency Skai Blue Media developed the … Continued

Jacqueline Rupp new Editor of Philadelphia Weekly

Jacqueline Rupp has been appointed new Editor in Chief of Philadelphia Weekly, according to GM Jay Sterin. She joined PW’s parent company, Broad Street Media in September 2014, spearheading the launch of Gloucester County Living Magazine and the redesign of the family of South Jersey Wire newspapers, before taking the reigns of its flagship publication, Philadelphia Weekly, this past October. Her background includes … Continued